Mastering your market
Use our data to manage your business and position your sales force in the right place at the right time!
MONITOR
Keep an eye on your competitors and prospects so you’re always one step ahead.
ANALYSE
Monitor trends in your sector and the most dynamic buyers around you
ANTICIPATE
Dispatch your sales force to the right place at the right time, thanks to alerts 6 to 12 months ahead of renewals
Discover and monitor your competitors and prospects
Monitoring is not necessarily synonymous with detecting opportunities in public or private markets.
It’s just as important to keep an eye on your competitors as it is to keep an eye on the activities of your prospects so that you can anticipate their needs.
Vecteur Plus provides you with a unique contact database containing all the useful contacts for public procurement:
Local authorities
communes, départements, regions, EPCIs
Qualified contacts
Elected representatives, administrative staff
Contact details
title, first name, surname, job title, email address
For opportunities in the private sector, monitoring investment signals will enable you to position yourself in advance of a potential need: recruitment, restructuring, industrial investment, changes in capital structure, major business developments, new company relocations, etc.
All these factors can enable you to get closer to your future customers and offer them your services even before the need is expressed.
Thanks to the data collected by our market intelligence service, you can find out which public purchasers are most in demand, and which of your competitors are winning the most opportunities.
Why monitor your competitors’ activity?
- Understand their commercial strategy in terms of projects won
- Identify geographical areas not covered
- Identify their recurring customers
- Strengthen your catalogue of offers to stay ahead of your competitors’ new products or services
- Discover the markets you have in common
- Find out which markets you have conquered, which ones your competitors have won, and exploit projects that neither you nor they have won.
This comprehensive analysis will enable you to adjust your commercial strategy in real time to give yourself a better chance of winning projects!
Use the power of data to establish your company’s action plan
The indicators (KPIs) are delivered in the form of models called ‘datavisualisations’, created using Power BI.
Our experts identify your needs and make sure you have all the filters you need to play with the data:
- Market volume and value
- Public and/or private markets
- Sectors of activity
- Historical data (by week, month, quarter, half-year or year)
- Regions and departments
- Renewable or non-renewable contracts
- Public purchasers
- Top contractors or top players
Cross-reference all this data and integrate it with your internal tools to draw up your action plan for the coming months.
All the data on future markets that you can anticipate right now
Our research managers will send you a detailed, qualified list that will give you an overview over the next two years. Receive alerts of all the markets that will be renewed in your sector in the coming months.
Pass this information on to your teams so that they can anticipate your response to invitations to tender and maximise your chances of winning them.
Our teams qualify each contract up for renewal by telephone with the contracting authority, so that you have all the information you need for your bid:
- Confirmation of renewal
- Expected date
- Existing contractor
- Duration of contract
- Contract value
- Contract manager
You should also analyse the incumbent contractor to find out what arguments were made in its favour during the previous call for tenders.